Asia-Pacific Cross-Platform and Mobile Advertising (CP&MA) Market

The Asia-Pacific cross platform and mobile advertising market is expected to grow from $9,543.68 million in 2014 to $36,380.41 million by 2019, at a CAGR of 30.69%, during the forecast period. The drivers for the Asia-Pacific market include increasing usage of mobile web, advanced network technologies and increasing consumption of smart devices.

Cross-platform and mobile advertising is one of the emerging categories of interactive advertising in digital marketing. In today’s scenario, mobile advertising market is growing at a tremendous speed due to widespread existence of smartphones and the evolution of online advertisement on mobile devices. People are depending on multiscreen for online shopping, spending their media time on computer, laptops, smartphones, tablets, and smart TVs. The consumer behavior has created opportunities for cross-platform advertising. It is also helping the advertisers to retarget their customers to several devices through similar advertisement.

The Asia-Pacific cross platform and mobile advertising is one of the potential markets for various verticals such as consumer goods, retail, restaurants, telecom & IT, and BFSI, among others. This is fuelled by the increasing usage of mobile internet, innovative applications, and increased focus of target-oriented marketing. The penetration is very high in the Asia-Pacific region for feature phone and smart phone, which will increase the mobile browsing session rate. The customers use internet through the smart devices for maps, weather information, social networking, online music and many more purposes. This increases ad impressions on mobile devices and optimizes mobile advertising market.

The market report further provides a competitive benchmarking of the leading players in the industry such as Google, Facebook, Twitter, Millennial Media, and Pandora, among others, in terms of their product offerings, key strategies, and operational parameters. The report also provides market trends, overall adoption scenarios, competitive landscape, key drivers, restraints, and opportunities in this market. The report aims at estimating the current size and the future growth potential of this market across the different solutions, applications, verticals, and regions.

Report Options:

The market segmentation of the cross platform and mobile advertising market is as given below:

Cross Platform and Mobile Advertising, By Platform Type

• Mobile advertising and cross-platform advertising

Cross Platform and Mobile Advertising, By Solutions

• Advertising campaign solutions, content delivery solutions, integrated solutions, reporting and analytics solutions, mobile proximity solutions 

Cross Platform and Mobile Advertising, By Types of Advertising

• Search advertising, SMS/MMS/P2P messaging advertising, rich media (video advertising) and display advertising, among others

Cross Platform and Mobile Advertising, By Verticals

• Manufacturing, healthcare, logistics and transportation, media and entertainment, BFSI, IT and telecom, and public sector, among others

Customization Options:

Along with the MMM assessment, customize the report in alignment with your company’s specific needs. The following customization options provide a comprehensive summary of the industry standards and a deep dive analysis:

Cross Platform and Mobile Advertising Solutions and Service Matrix

• A comprehensive analysis and benchmarking of technologies and solutions in the market
• A comprehensive analysis of the cross platform and mobile advertising services such as consulting services and integrated services

Cross Platform and Mobile Advertising Competitive Benchmarking

• Value-chain evaluation using events, developments, market data for vendors in the market ecosystem, across various industrial verticals, market segmentation and categorization
• To discover hidden opportunities by connecting related markets using cascaded value chain analysis.

Cross Platform and Mobile Advertising Vendor Landscaping

• Vendor market watch and predictions, vendor market shares and offerings, categorization of adoption trends and market dominance (leaders, challengers, and followers)

Cross Platform and Mobile Advertising R&D Watch

• To track market movements in R&D space. For instance, algorithm optimization firms, statistical analysis firms, deep learning firms, academic institutions (tier-1 firms and major emphasis on tier-2/3 firms)

Cross Platform and Mobile Advertising Client Tracker

• The listing and analysis of deals, case studies, R&D investments, events, discussion forums, alliances and partners of tier-1 and tier-2/3 vendors for the last 3 years

Cross Platform and Mobile Advertising Vertical Analysis

• An analysis of different industrial verticals by technologies and solutions
• Industry Verticals: Manufacturing, healthcare, logistics and transportation, media and entertainment, BFSI, IT and telecom, and public sector, among others

Cross Platform and Mobile Advertising Market Data Tracker

• A regional and country-specific market forecast and analysis
• The identification of key end-user segments, by country

Cross Platform and Mobile Advertising Devices Tracker

• Feature Phones, smart phones, tablets, and other devices

1 Introduction
1.1 Objective of the study
1.2 Market Definitions
1.3 Market Segmentation & Aspects Covered
1.4 Research Methodology
1.4.1 Assumptions (Market Size, Forecast, etc)

2 Executive Summary
 

3 Market Overview
 

4 Cross-Platform and Mobile Advertising (CP&MA)-Asia-Pacific, By Industries
4.1 Split By Geography
4.1 Cross-Platform and Mobile Advertising (CP&MA)-Japan by Industries
4.1 Cross-Platform and Mobile Advertising (CP&MA)-Asia-Pacific - Other Geographies by Industries
4.1 Cross-Platform and Mobile Advertising (CP&MA)-China by Industries
4.1 Cross-Platform and Mobile Advertising (CP&MA)-South Korea by Industries
4.2 Cross-Platform and Mobile Advertising (CP&MA)-Retail and Wholesale Distribution (ICT)-Asia-Pacific
4.2.1 Cross-Platform and Mobile Advertising (CP&MA)-Retail and Wholesale Distribution (ICT)-Asia-Pacific, By Types
4.2.1.1 In-App Advertising-Asia-Pacific-Retail and Wholesale Distribution (ICT)
4.2.1.2 Search Advertising-Asia-Pacific-Retail and Wholesale Distribution (ICT)
4.2.1.3 Rich Media (Video Advertising) and Display Advertising-Asia-Pacific-Retail and Wholesale Distribution (ICT)
4.2.1.4 Mobile Digital Coupons Advertising-Asia-Pacific-Retail and Wholesale Distribution (ICT)
4.2.1.5 Voice SMS or Outbound Dialer and Audio Advertising-Asia-Pacific-Retail and Wholesale Distribution (ICT)
4.2.1.6 SMS/MMS/P2P Messaging Advertising-Asia-Pacific-Retail and Wholesale Distribution (ICT)
4.2.2 Cross-Platform and Mobile Advertising (CP&MA)-Retail and Wholesale Distribution (ICT)-Asia-Pacific, By Components
4.2.2.1 Cross-Platform and Mobile Advertising Solutions-Asia-Pacific-Retail and Wholesale Distribution (ICT)
4.2.2.2 Cross-Platform and Mobile Advertising Services-Asia-Pacific-Retail and Wholesale Distribution (ICT)
4.3 Cross-Platform and Mobile Advertising (CP&MA)-Telecommunication (ICT)-Asia-Pacific
4.3.1 Cross-Platform and Mobile Advertising (CP&MA)-Telecommunication (ICT)-Asia-Pacific, By Types
4.3.1.1 In-App Advertising-Asia-Pacific-Telecommunication (ICT)
4.3.1.2 Search Advertising-Asia-Pacific-Telecommunication (ICT)
4.3.1.3 Rich Media (Video Advertising) and Display Advertising-Asia-Pacific-Telecommunication (ICT)
4.3.1.4 Mobile Digital Coupons Advertising-Asia-Pacific-Telecommunication (ICT)
4.3.1.5 Voice SMS or Outbound Dialer and Audio Advertising-Asia-Pacific-Telecommunication (ICT)
4.3.1.6 SMS/MMS/P2P Messaging Advertising-Asia-Pacific-Telecommunication (ICT)
4.3.2 Cross-Platform and Mobile Advertising (CP&MA)-Telecommunication (ICT)-Asia-Pacific, By Components
4.3.2.1 Cross-Platform and Mobile Advertising Solutions-Asia-Pacific-Telecommunication (ICT)
4.3.2.2 Cross-Platform and Mobile Advertising Services-Asia-Pacific-Telecommunication (ICT)
4.4 Cross-Platform and Mobile Advertising (CP&MA)-Banking,Financial Services and Insurance (BFSI) (ICT)-Asia-Pacific
4.4.1 Cross-Platform and Mobile Advertising (CP&MA)-Banking,Financial Services and Insurance (BFSI) (ICT)-Asia-Pacific, By Types
4.4.1.1 In-App Advertising-Asia-Pacific-Banking,Financial Services and Insurance (BFSI) (ICT)
4.4.1.2 Search Advertising-Asia-Pacific-Banking,Financial Services and Insurance (BFSI) (ICT)
4.4.1.3 Rich Media (Video Advertising) and Display Advertising-Asia-Pacific-Banking,Financial Services and Insurance (BFSI) (ICT)
4.4.1.4 Mobile Digital Coupons Advertising-Asia-Pacific-Banking,Financial Services and Insurance (BFSI) (ICT)
4.4.1.5 Voice SMS or Outbound Dialer and Audio Advertising-Asia-Pacific-Banking,Financial Services and Insurance (BFSI) (ICT)
4.4.1.6 SMS/MMS/P2P Messaging Advertising-Asia-Pacific-Banking,Financial Services and Insurance (BFSI) (ICT)
4.4.2 Cross-Platform and Mobile Advertising (CP&MA)-Banking,Financial Services and Insurance (BFSI) (ICT)-Asia-Pacific, By Components
4.4.2.1 Cross-Platform and Mobile Advertising Solutions-Asia-Pacific-Banking,Financial Services and Insurance (BFSI) (ICT)
4.4.2.2 Cross-Platform and Mobile Advertising Services-Asia-Pacific-Banking,Financial Services and Insurance (BFSI) (ICT)
4.5 Cross-Platform and Mobile Advertising (CP&MA)-Media and Entertainment (ICT)-Asia-Pacific
4.5.1 Cross-Platform and Mobile Advertising (CP&MA)-Media and Entertainment (ICT)-Asia-Pacific, By Types
4.5.1.1 In-App Advertising-Asia-Pacific-Media and Entertainment (ICT)
4.5.1.2 Search Advertising-Asia-Pacific-Media and Entertainment (ICT)
4.5.1.3 Rich Media (Video Advertising) and Display Advertising-Asia-Pacific-Media and Entertainment (ICT)
4.5.1.4 Mobile Digital Coupons Advertising-Asia-Pacific-Media and Entertainment (ICT)
4.5.1.5 Voice SMS or Outbound Dialer and Audio Advertising-Asia-Pacific-Media and Entertainment (ICT)
4.5.1.6 SMS/MMS/P2P Messaging Advertising-Asia-Pacific-Media and Entertainment (ICT)
4.5.2 Cross-Platform and Mobile Advertising (CP&MA)-Media and Entertainment (ICT)-Asia-Pacific, By Components
4.5.2.1 Cross-Platform and Mobile Advertising Solutions-Asia-Pacific-Media and Entertainment (ICT)
4.5.2.2 Cross-Platform and Mobile Advertising Services-Asia-Pacific-Media and Entertainment (ICT)
4.6 Cross-Platform and Mobile Advertising (CP&MA)-Transportation and Logistics (ICT)-Asia-Pacific
4.6.1 Cross-Platform and Mobile Advertising (CP&MA)-Transportation and Logistics (ICT)-Asia-Pacific, By Types
4.6.1.1 In-App Advertising-Asia-Pacific-Transportation and Logistics (ICT)
4.6.1.2 Search Advertising-Asia-Pacific-Transportation and Logistics (ICT)
4.6.1.3 Rich Media (Video Advertising) and Display Advertising-Asia-Pacific-Transportation and Logistics (ICT)
4.6.1.4 Mobile Digital Coupons Advertising-Asia-Pacific-Transportation and Logistics (ICT)
4.6.1.5 Voice SMS or Outbound Dialer and Audio Advertising-Asia-Pacific-Transportation and Logistics (ICT)
4.6.1.6 SMS/MMS/P2P Messaging Advertising-Asia-Pacific-Transportation and Logistics (ICT)
4.6.2 Cross-Platform and Mobile Advertising (CP&MA)-Transportation and Logistics (ICT)-Asia-Pacific, By Components
4.6.2.1 Cross-Platform and Mobile Advertising Solutions-Asia-Pacific-Transportation and Logistics (ICT)
4.6.2.2 Cross-Platform and Mobile Advertising Services-Asia-Pacific-Transportation and Logistics (ICT)
4.7 Cross-Platform and Mobile Advertising (CP&MA)-Manufacturing (ICT)-Asia-Pacific
4.7.1 Cross-Platform and Mobile Advertising (CP&MA)-Manufacturing (ICT)-Asia-Pacific, By Types
4.7.1.1 In-App Advertising-Asia-Pacific-Manufacturing (ICT)
4.7.1.2 Search Advertising-Asia-Pacific-Manufacturing (ICT)
4.7.1.3 Rich Media (Video Advertising) and Display Advertising-Asia-Pacific-Manufacturing (ICT)
4.7.1.4 Mobile Digital Coupons Advertising-Asia-Pacific-Manufacturing (ICT)
4.7.1.5 Voice SMS or Outbound Dialer and Audio Advertising-Asia-Pacific-Manufacturing (ICT)
4.7.1.6 SMS/MMS/P2P Messaging Advertising-Asia-Pacific-Manufacturing (ICT)
4.7.2 Cross-Platform and Mobile Advertising (CP&MA)-Manufacturing (ICT)-Asia-Pacific, By Components
4.7.2.1 Cross-Platform and Mobile Advertising Solutions-Asia-Pacific-Manufacturing (ICT)
4.7.2.2
4.7.2.3 Cross-Platform and Mobile Advertising Services-Manufacturing (ICT)-Asia-Pacific
4.8 Cross-Platform and Mobile Advertising (CP&MA)-Healthcare and Life Science (ICT)-Asia-Pacific
4.8.1 Cross-Platform and Mobile Advertising (CP&MA)-Healthcare and Life Science (ICT)-Asia-Pacific, By Types
4.8.1.1 In-App Advertising-Asia-Pacific-Healthcare and Life Science (ICT)
4.8.1.2 Search Advertising-Asia-Pacific-Healthcare and Life Science (ICT)
4.8.1.3 Rich Media (Video Advertising) and Display Advertising-Asia-Pacific-Healthcare and Life Science (ICT)
4.8.1.4 Mobile Digital Coupons Advertising-Asia-Pacific-Healthcare and Life Science (ICT)
4.8.1.5 Voice SMS or Outbound Dialer and Audio Advertising-Asia-Pacific-Healthcare and Life Science (ICT)
4.8.1.6 SMS/MMS/P2P Messaging Advertising-Asia-Pacific-Healthcare and Life Science (ICT)
4.8.2 Cross-Platform and Mobile Advertising (CP&MA)-Healthcare and Life Science (ICT)-Asia-Pacific, By Components
4.8.2.1 Cross-Platform and Mobile Advertising Solutions-Asia-Pacific-Healthcare and Life Science (ICT)
4.8.2.2 Cross-Platform and Mobile Advertising Services-Healthcare and Life Science (ICT)-Asia-Pacific
4.9 Cross-Platform and Mobile Advertising (CP&MA)-Energy and Utilities (ICT)-Asia-Pacific
4.9.1 Cross-Platform and Mobile Advertising (CP&MA)-Energy and Utilities (ICT)-Asia-Pacific, By Types
4.9.1.1 In-App Advertising-Asia-Pacific-Energy and Utilities (ICT)
4.9.1.2 Search Advertising-Asia-Pacific-Energy and Utilities (ICT)
4.9.1.3 Rich Media (Video Advertising) and Display Advertising-Asia-Pacific-Energy and Utilities (ICT)
4.9.1.4 Mobile Digital Coupons Advertising-Asia-Pacific-Energy and Utilities (ICT)
4.9.1.5 Voice SMS or Outbound Dialer and Audio Advertising-Asia-Pacific-Energy and Utilities (ICT)
4.9.1.6 SMS/MMS/P2P Messaging Advertising-Asia-Pacific-Energy and Utilities (ICT)
4.9.2 Cross-Platform and Mobile Advertising (CP&MA)-Energy and Utilities (ICT)-Asia-Pacific, By Components
4.9.2.1 Cross-Platform and Mobile Advertising Solutions-Asia-Pacific-Energy and Utilities (ICT)
4.9.2.2
4.9.2.3 Cross-Platform and Mobile Advertising Services-Energy and Utilities (ICT)-Asia-Pacific
4.10 Cross-Platform and Mobile Advertising (CP&MA)-Government (ICT)-Asia-Pacific
4.10.1 Cross-Platform and Mobile Advertising (CP&MA)-Government (ICT)-Asia-Pacific, By Types
4.10.1.1 In-App Advertising-Asia-Pacific-Government (ICT)
4.10.1.2 Search Advertising-Asia-Pacific-Government (ICT)
4.10.1.3 Rich Media (Video Advertising) and Display Advertising-Asia-Pacific-Government (ICT)
4.10.1.4 Mobile Digital Coupons Advertising-Asia-Pacific-Government (ICT)
4.10.1.5 Voice SMS or Outbound Dialer and Audio Advertising-Asia-Pacific-Government (ICT)
4.10.1.6 SMS/MMS/P2P Messaging Advertising-Asia-Pacific-Government (ICT)
4.10.2 Cross-Platform and Mobile Advertising (CP&MA)-Government (ICT)-Asia-Pacific, By Components
4.10.2.1 Cross-Platform and Mobile Advertising Solutions-Asia-Pacific-Government (ICT)
4.10.2.2
4.10.2.3 Cross-Platform and Mobile Advertising Services-Government (ICT)-Asia-Pacific
4.11 Cross-Platform and Mobile Advertising (CP&MA)-Others (ICT)-Asia-Pacific
4.11.1 Cross-Platform and Mobile Advertising (CP&MA)-Others (ICT)-Asia-Pacific, By Types
4.11.1.1 In-App Advertising-Asia-Pacific-Others (ICT)
4.11.1.2 Search Advertising-Asia-Pacific-Others (ICT)
4.11.1.3 Rich Media (Video Advertising) and Display Advertising-Asia-Pacific-Others (ICT)
4.11.1.4 Mobile Digital Coupons Advertising-Asia-Pacific-Others (ICT)
4.11.1.5 Voice SMS or Outbound Dialer and Audio Advertising-Asia-Pacific-Others (ICT)
4.11.1.6 SMS/MMS/P2P Messaging Advertising-Asia-Pacific-Others (ICT)
4.11.2 Cross-Platform and Mobile Advertising (CP&MA)-Others (ICT)-Asia-Pacific, By Components
4.11.2.1 Cross-Platform and Mobile Advertising Solutions-Asia-Pacific-Others (ICT)
4.11.2.2
4.11.2.3 Cross-Platform and Mobile Advertising Services-Asia-Pacific-Others (ICT)

5 Cross-Platform and Mobile Advertising (CP&MA)-Asia-Pacific, By Deployments
5.1 Split By Geography
5.2 Cross-Platform and Mobile Advertising (CP&MA)-Japan by Deployments
5.1 Cross-Platform and Mobile Advertising (CP&MA)-Asia-Pacific - Other Geographies by Deployments
5.1 Cross-Platform and Mobile Advertising (CP&MA)-China by Deployments
5.1 Cross-Platform and Mobile Advertising (CP&MA)-South Korea by Deployments
5.2 Cross-Platform Advertising Platform-Asia-Pacific
5.2.1 Cross-Platform Advertising Platform-Asia-Pacific, By Geographies
5.2.1.1 Cross-Platform Advertising Platform-China
5.3 Mobile Advertising Platform-Asia-Pacific
5.3.1 Mobile Advertising Platform-Asia-Pacific, By Geographies
5.3.1.1 Mobile Advertising Platform-China

6 Cross-Platform and Mobile Advertising (CP&MA)-Asia-Pacific, By Components
6.1 Split By Geography
6.3 Cross-Platform and Mobile Advertising (CP&MA)-Japan by Components
6.1 Cross-Platform and Mobile Advertising (CP&MA)-Asia-Pacific - Other Geographies by Components
6.1 Cross-Platform and Mobile Advertising (CP&MA)-China by Components
6.1 Cross-Platform and Mobile Advertising (CP&MA)-South Korea by Components
6.2 Cross-Platform and Mobile Advertising Services-Asia-Pacific
6.2.1 Cross-Platform and Mobile Advertising Services-Asia-Pacific, By Services
6.2.1.1 Cross-Platform and Mobile Advertising Services-Asia-Pacific-Consulting
6.2.1.2 Cross-Platform and Mobile Advertising Services-Asia-Pacific-Integration and Design
6.2.2 Cross-Platform and Mobile Advertising Services-Asia-Pacific, By Industries
6.2.2.1 Cross-Platform and Mobile Advertising Services-Asia-Pacific-Retail and Wholesale Distribution (ICT)
6.2.2.2 Cross-Platform and Mobile Advertising Services-Asia-Pacific-Telecommunication (ICT)
6.2.2.3 Cross-Platform and Mobile Advertising Services-Asia-Pacific-Banking,Financial Services and Insurance (BFSI) (ICT)
6.2.2.4 Cross-Platform and Mobile Advertising Services-Asia-Pacific-Media and Entertainment (ICT)
6.2.2.5 Cross-Platform and Mobile Advertising Services-Asia-Pacific-Transportation and Logistics (ICT)
6.2.2.6
6.2.2.7
6.2.2.8
6.2.2.9
6.2.2.10 Cross-Platform and Mobile Advertising Services-Healthcare and Life Science (ICT)-Asia-Pacific
6.2.2.11 Cross-Platform and Mobile Advertising Services-Asia-Pacific-Others (ICT)
6.2.2.12 Cross-Platform and Mobile Advertising Services-Energy and Utilities (ICT)-Asia-Pacific
6.2.2.13 Cross-Platform and Mobile Advertising Services-Government (ICT)-Asia-Pacific
6.2.2.14 Cross-Platform and Mobile Advertising Services-Manufacturing (ICT)-Asia-Pacific
6.2.3 Cross-Platform and Mobile Advertising Services-Asia-Pacific, By Geographies
6.2.3.1 Cross-Platform and Mobile Advertising Services-China
6.3 Cross-Platform and Mobile Advertising Solutions-Asia-Pacific
6.3.1 Cross-Platform and Mobile Advertising Solutions-Asia-Pacific, By Industries
6.3.1.1 Cross-Platform and Mobile Advertising Solutions-Asia-Pacific-Retail and Wholesale Distribution (ICT)
6.3.1.2 Cross-Platform and Mobile Advertising Solutions-Asia-Pacific-Telecommunication (ICT)
6.3.1.3 Cross-Platform and Mobile Advertising Solutions-Asia-Pacific-Banking,Financial Services and Insurance (BFSI) (ICT)
6.3.1.4 Cross-Platform and Mobile Advertising Solutions-Asia-Pacific-Media and Entertainment (ICT)
6.3.1.5 Cross-Platform and Mobile Advertising Solutions-Asia-Pacific-Transportation and Logistics (ICT)
6.3.1.6 Cross-Platform and Mobile Advertising Solutions-Asia-Pacific-Manufacturing (ICT)
6.3.1.7 Cross-Platform and Mobile Advertising Solutions-Asia-Pacific-Healthcare and Life Science (ICT)
6.3.1.8 Cross-Platform and Mobile Advertising Solutions-Asia-Pacific-Energy and Utilities (ICT)
6.3.1.9 Cross-Platform and Mobile Advertising Solutions-Asia-Pacific-Government (ICT)
6.3.1.10 Cross-Platform and Mobile Advertising Solutions-Asia-Pacific-Others (ICT)
6.3.2 Cross-Platform and Mobile Advertising Solutions-Asia-Pacific, By Geographies
6.3.2.1 Cross-Platform and Mobile Advertising Solutions-China
6.3.3 Cross-Platform and Mobile Advertising Solutions-Asia-Pacific, By Segments
6.3.3.1 Reporting & Analytics Solutions (CP&MA)-Asia-Pacific
6.3.3.2 Other Solutions (CP&MA)-Asia-Pacific
6.3.3.3 Mobile Proximity Solutions (CP&MA)-Asia-Pacific
6.3.3.4 Integrated Solutions (CP&MA)-Asia-Pacific
6.3.3.5 Content Delivery Solutions (CP&MA)-Asia-Pacific
6.3.3.6 Advertisement Campaign Solutions (CP&MA)-Asia-Pacific

7 Cross-Platform and Mobile Advertising (CP&MA)-Asia-Pacific, By Types
7.1 Split By Geography
7.4 Cross-Platform and Mobile Advertising (CP&MA)-Japan by Types
7.1 Cross-Platform and Mobile Advertising (CP&MA)-Asia-Pacific - Other Geographies by Types
7.1 Cross-Platform and Mobile Advertising (CP&MA)-China by Types
7.1 Cross-Platform and Mobile Advertising (CP&MA)-South Korea by Types
7.2 In-App Advertising-Asia-Pacific
7.2.1 In-App Advertising-Asia-Pacific, By Industries
7.2.1.1 In-App Advertising-Asia-Pacific-Retail and Wholesale Distribution (ICT)
7.2.1.2 In-App Advertising-Asia-Pacific-Telecommunication (ICT)
7.2.1.3 In-App Advertising-Asia-Pacific-Banking,Financial Services and Insurance (BFSI) (ICT)
7.2.1.4 In-App Advertising-Asia-Pacific-Media and Entertainment (ICT)
7.2.1.5 In-App Advertising-Asia-Pacific-Transportation and Logistics (ICT)
7.2.1.6 In-App Advertising-Asia-Pacific-Manufacturing (ICT)
7.2.1.7 In-App Advertising-Asia-Pacific-Healthcare and Life Science (ICT)
7.2.1.8 In-App Advertising-Asia-Pacific-Energy and Utilities (ICT)
7.2.1.9 In-App Advertising-Asia-Pacific-Government (ICT)
7.2.1.10 In-App Advertising-Asia-Pacific-Others (ICT)
7.2.2 In-App Advertising-Asia-Pacific, By Geographies
7.2.2.1 In-App Advertising-China
7.3 Search Advertising-Asia-Pacific
7.3.1 Search Advertising-Asia-Pacific, By Industries
7.3.1.1 Search Advertising-Asia-Pacific-Retail and Wholesale Distribution (ICT)
7.3.1.2 Search Advertising-Asia-Pacific-Telecommunication (ICT)
7.3.1.3 Search Advertising-Asia-Pacific-Banking,Financial Services and Insurance (BFSI) (ICT)
7.3.1.4 Search Advertising-Asia-Pacific-Media and Entertainment (ICT)
7.3.1.5 Search Advertising-Asia-Pacific-Transportation and Logistics (ICT)
7.3.1.6 Search Advertising-Asia-Pacific-Manufacturing (ICT)
7.3.1.7 Search Advertising-Asia-Pacific-Healthcare and Life Science (ICT)
7.3.1.8 Search Advertising-Asia-Pacific-Energy and Utilities (ICT)
7.3.1.9 Search Advertising-Asia-Pacific-Government (ICT)
7.3.1.10 Search Advertising-Asia-Pacific-Others (ICT)
7.3.2 Search Advertising-Asia-Pacific, By Geographies
7.3.2.1 Search Advertising-China
7.4 Rich Media (Video Advertising) and Display Advertising-Asia-Pacific
7.4.1 Rich Media (Video Advertising) and Display Advertising-Asia-Pacific, By Industries
7.4.1.1 Rich Media (Video Advertising) and Display Advertising-Asia-Pacific-Retail and Wholesale Distribution (ICT)
7.4.1.2 Rich Media (Video Advertising) and Display Advertising-Asia-Pacific-Telecommunication (ICT)
7.4.1.3 Rich Media (Video Advertising) and Display Advertising-Asia-Pacific-Banking,Financial Services and Insurance (BFSI) (ICT)
7.4.1.4 Rich Media (Video Advertising) and Display Advertising-Asia-Pacific-Media and Entertainment (ICT)
7.4.1.5 Rich Media (Video Advertising) and Display Advertising-Asia-Pacific-Transportation and Logistics (ICT)
7.4.1.6 Rich Media (Video Advertising) and Display Advertising-Asia-Pacific-Manufacturing (ICT)
7.4.1.7 Rich Media (Video Advertising) and Display Advertising-Asia-Pacific-Healthcare and Life Science (ICT)
7.4.1.8 Rich Media (Video Advertising) and Display Advertising-Asia-Pacific-Energy and Utilities (ICT)
7.4.1.9 Rich Media (Video Advertising) and Display Advertising-Asia-Pacific-Government (ICT)
7.4.1.10 Rich Media (Video Advertising) and Display Advertising-Asia-Pacific-Others (ICT)
7.4.2 Rich Media (Video Advertising) and Display Advertising-Asia-Pacific, By Geographies
7.4.2.1 Rich Media (Video Advertising) and Display Advertising-China
7.5 SMS/MMS/P2P Messaging Advertising-Asia-Pacific
7.5.1 SMS/MMS/P2P Messaging Advertising-Asia-Pacific, By Industries
7.5.1.1 SMS/MMS/P2P Messaging Advertising-Asia-Pacific-Retail and Wholesale Distribution (ICT)
7.5.1.2 SMS/MMS/P2P Messaging Advertising-Asia-Pacific-Telecommunication (ICT)
7.5.1.3 SMS/MMS/P2P Messaging Advertising-Asia-Pacific-Banking,Financial Services and Insurance (BFSI) (ICT)
7.5.1.4 SMS/MMS/P2P Messaging Advertising-Asia-Pacific-Media and Entertainment (ICT)
7.5.1.5 SMS/MMS/P2P Messaging Advertising-Asia-Pacific-Transportation and Logistics (ICT)
7.5.1.6 SMS/MMS/P2P Messaging Advertising-Asia-Pacific-Manufacturing (ICT)
7.5.1.7 SMS/MMS/P2P Messaging Advertising-Asia-Pacific-Healthcare and Life Science (ICT)
7.5.1.8 SMS/MMS/P2P Messaging Advertising-Asia-Pacific-Energy and Utilities (ICT)
7.5.1.9 SMS/MMS/P2P Messaging Advertising-Asia-Pacific-Government (ICT)
7.5.1.10 SMS/MMS/P2P Messaging Advertising-Asia-Pacific-Others (ICT)
7.5.2 SMS/MMS/P2P Messaging Advertising-Asia-Pacific, By Geographies
7.5.2.1 SMS/MMS/P2P Messaging Advertising-China
7.6 Voice SMS or Outbound Dialer and Audio Advertising-Asia-Pacific
7.6.1 Voice SMS or Outbound Dialer and Audio Advertising-Asia-Pacific, By Industries
7.6.1.1 Voice SMS or Outbound Dialer and Audio Advertising-Asia-Pacific-Retail and Wholesale Distribution (ICT)
7.6.1.2 Voice SMS or Outbound Dialer and Audio Advertising-Asia-Pacific-Telecommunication (ICT)
7.6.1.3 Voice SMS or Outbound Dialer and Audio Advertising-Asia-Pacific-Banking,Financial Services and Insurance (BFSI) (ICT)
7.6.1.4 Voice SMS or Outbound Dialer and Audio Advertising-Asia-Pacific-Media and Entertainment (ICT)
7.6.1.5 Voice SMS or Outbound Dialer and Audio Advertising-Asia-Pacific-Transportation and Logistics (ICT)
7.6.1.6 Voice SMS or Outbound Dialer and Audio Advertising-Asia-Pacific-Manufacturing (ICT)
7.6.1.7 Voice SMS or Outbound Dialer and Audio Advertising-Asia-Pacific-Healthcare and Life Science (ICT)
7.6.1.8 Voice SMS or Outbound Dialer and Audio Advertising-Asia-Pacific-Energy and Utilities (ICT)
7.6.1.9 Voice SMS or Outbound Dialer and Audio Advertising-Asia-Pacific-Government (ICT)
7.6.1.10 Voice SMS or Outbound Dialer and Audio Advertising-Asia-Pacific-Others (ICT)
7.6.2 Voice SMS or Outbound Dialer and Audio Advertising-Asia-Pacific, By Geographies
7.6.2.1 Voice SMS or Outbound Dialer and Audio Advertising-China
7.7 Mobile Digital Coupons Advertising-Asia-Pacific
7.7.1 Mobile Digital Coupons Advertising-Asia-Pacific, By Industries
7.7.1.1 Mobile Digital Coupons Advertising-Asia-Pacific-Retail and Wholesale Distribution (ICT)
7.7.1.2 Mobile Digital Coupons Advertising-Asia-Pacific-Telecommunication (ICT)
7.7.1.3 Mobile Digital Coupons Advertising-Asia-Pacific-Banking,Financial Services and Insurance (BFSI) (ICT)
7.7.1.4 Mobile Digital Coupons Advertising-Asia-Pacific-Media and Entertainment (ICT)
7.7.1.5 Mobile Digital Coupons Advertising-Asia-Pacific-Transportation and Logistics (ICT)
7.7.1.6 Mobile Digital Coupons Advertising-Asia-Pacific-Manufacturing (ICT)
7.7.1.7 Mobile Digital Coupons Advertising-Asia-Pacific-Healthcare and Life Science (ICT)
7.7.1.8 Mobile Digital Coupons Advertising-Asia-Pacific-Energy and Utilities (ICT)
7.7.1.9 Mobile Digital Coupons Advertising-Asia-Pacific-Government (ICT)
7.7.1.10 Mobile Digital Coupons Advertising-Asia-Pacific-Others (ICT)
7.7.2 Mobile Digital Coupons Advertising-Asia-Pacific, By Geographies
7.7.2.1 Mobile Digital Coupons Advertising-China

8 Cross-Platform and Mobile Advertising (CP&MA)-Asia-Pacific, By Geographies
8.1 Cross-Platform and Mobile Advertising (CP&MA)-Japan
8.1.1 Cross-Platform and Mobile Advertising (CP&MA)-Japan, By Companies
8.1.1.1 Cross-Platform and Mobile Advertising (CP&MA)-Japan-Millennial Media
8.2 Cross-Platform and Mobile Advertising (CP&MA)-Asia-Pacific - Other Geographies
8.3 Cross-Platform and Mobile Advertising (CP&MA)-China
8.3.1 Cross-Platform and Mobile Advertising (CP&MA)-China, By Industries
8.3.1.1 Cross-Platform and Mobile Advertising (CP&MA)-China-Retail and Wholesale Distribution (ICT)
8.3.1.2 Cross-Platform and Mobile Advertising (CP&MA)-China-Telecommunication (ICT)
8.3.1.3 Cross-Platform and Mobile Advertising (CP&MA)-China-Banking,Financial Services and Insurance (BFSI) (ICT)
8.3.1.4 Cross-Platform and Mobile Advertising (CP&MA)-China-Media and Entertainment (ICT)
8.3.1.5 Cross-Platform and Mobile Advertising (CP&MA)-China-Transportation and Logistics (ICT)
8.3.1.6 Cross-Platform and Mobile Advertising (CP&MA)-China-Manufacturing (ICT)
8.3.1.7 Cross-Platform and Mobile Advertising (CP&MA)-China-Healthcare and Life Science (ICT)
8.3.1.8 Cross-Platform and Mobile Advertising (CP&MA)-China-Energy and Utilities (ICT)
8.3.1.9 Cross-Platform and Mobile Advertising (CP&MA)-China-Government (ICT)
8.3.1.10 Cross-Platform and Mobile Advertising (CP&MA)-China-Others (ICT)
8.3.2 Cross-Platform and Mobile Advertising (CP&MA)-China, By Deployments
8.3.2.1 Cross-Platform Advertising Platform-China
8.3.2.2 Mobile Advertising Platform-China
8.3.3 Cross-Platform and Mobile Advertising (CP&MA)-China, By Components
8.3.3.1 Cross-Platform and Mobile Advertising Services-China
8.3.3.2 Cross-Platform and Mobile Advertising Solutions-China
8.3.4 Cross-Platform and Mobile Advertising (CP&MA)-China, By Types
8.3.4.1 SMS/MMS/P2P Messaging Advertising-China
8.3.4.2 Mobile Digital Coupons Advertising-China
8.3.4.3 Rich Media (Video Advertising) and Display Advertising-China
8.3.4.4 Search Advertising-China
8.3.4.5 In-App Advertising-China
8.3.4.6 Voice SMS or Outbound Dialer and Audio Advertising-China
8.4 Cross-Platform and Mobile Advertising (CP&MA)-South Korea

9 Cross-Platform and Mobile Advertising (CP&MA)-Asia-Pacific, By Companies
9.1 Split By Geography
9.5 Cross-Platform and Mobile Advertising (CP&MA)-Japan by Companies
9.1 Cross-Platform and Mobile Advertising (CP&MA)-Asia-Pacific - Other Geographies by Companies
9.1 Cross-Platform and Mobile Advertising (CP&MA)-China by Companies
9.1 Cross-Platform and Mobile Advertising (CP&MA)-South Korea by Companies
9.2 Cross-Platform and Mobile Advertising (CP&MA)-Asia-Pacific-Millennial Media
9.2.1 Cross-Platform and Mobile Advertising (CP&MA)-Asia-Pacific-Millennial Media, By Geographies
9.2.1.1 Cross-Platform and Mobile Advertising (CP&MA)-Japan-Millennial Media

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