The event-driven patient tracking system market comprises of few well-established players along with other small players. The key players in this market have employed aggressive growth strategies to maintain or enhance their position in the market.
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The companies operating in this market are focusing on achieving growth through opted to strategic partnerships with other companies that complement their strengths. Partnerships have helped companies earn better results at lower investments, with both the companies collaborating to better results. For instance, Centrallogic partnered with HP for integrating the strengths of both the companies, i.e. combining the patient flow software of Centrallogic into HP devices. Some companies also partnered with the local hospitals in order provide better healthcare information technology and also to expand their customer base. For instance, AllScripts joined hands with New Montefiore Hospitals for the up-gradation of their services.
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Various firms have also resorted to achieve growth through acquisition of other companies. For instance, Cerner Corporation acquired the health information technology business of Siemens Healthcare (Siemens AG). This acquisition helped the company to enhance its product portfolio in this sector. Further, McKesson Corporation acquired MedVentive, a provider of risk management tools. The acquisition helped the company to expand its product portfolio in the Healthcare Information Technology sector.
Some of the major players operating in this market are focusing on expanding their business in terms of geographic reach, in addition to enhancing their services so as to increase their customer base and thereby generate revenue. For instance, Medworxx, in association with its partner EQ Health, expanded its services to Australia. This move helped the company to expand its customer base as well establish its presence in the Australian market.
The major participants operating in the Event driven-patient tracking system market are AllScripts (U.S.), Cerner Corporation (U.S.), Centrallogic (U.S), Epic Systems (U.S.), TeleTracking Technologies, Inc. (U.S.), Medworxx (Canada), McKesson Corporation (U.S.), Sonitor Technologies (U.S.), and others.
