In 2014, the North American application delivery network market was dominated by F5 Networks, Citrix Systems, and Cisco Systems, which are expected to lead the market in the next 5 years as well. F5 Networks is leading with the highest market share in the North American application delivery network market. The company owns a wide product portfolio, which includes Vipron, an application delivery controller, application security manager, and secures web gateway services. F5 extended its reach globally beyond load balancing by producing a range of integrated products in the application delivery network market. The company’s major share of revenue is generated from its various product portfolios.
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Citrix Systems is also one of the major players in the North American application delivery network market. Over the past few years, the company has been focusing on new product development as its key business strategy. The company has a wide product portfolio including NetScaler Application Delivery Controller NetScaler Gateway, and NetScaler App Firewall.
In the North American application delivery network market, leading players are adopting the strategies of new product launches, agreements, new synergies, technology expansions, joint ventures, acquisitions, and expansions. Market players are adopting these strategies to access new technologies, expand their product portfolios, enter growing markets, and increase their market shares. In addition to the top market players, companies such as Cisco Systems, Juniper Networks, and Brocade Communications are also primarily focusing on launching new product approvals and strategic agreements, partnerships, and collaborations to widen their customer base.
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Major strategic developments are taking place in the field of network and security services, web gateway solutions, and web security. Dominant market players such as F5 Networks, Citrix Systems, and Cisco Systems have recently introduced several technologically advanced systems and entered into strategic agreements to keep pace with industry trends.
