The North America visible light communication technology (VLC) market is a highly fragmented with the presence of several market players. PureLiFi (U.K.), Nakagawa Laboratories, Inc. (Japan), and ByteLight (U.S.) are some of the major players operating in the North American visible light communication technology market.
Leading and emerging players in this regional market are adopting the strategies of new product launches, partnerships, agreements, collaborations, joint ventures, acquisitions, and expansions in order to access new technologies, expand their product portfolio, enter into the growing markets, and to increase their market shares.
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Pure LiFi announced breakthrough in the world of light fidelity (Li-Fi) by demonstrating that it does not require a line-of-sight connection. In simple terms, Li-Fi is equivalent to Wi-Fi, but using light waves instead of radio signals.
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ByteLight is also expanding its reach in the market with new product developments and agreements. The company entered into partnership with a leading LED lamp manufacturer- Solais Lighting, Inc. (U.S.). Under this partnership agreement, Solais will manufacture and market VLC-enabled LEDs for positioning and other applications. In 2011, Nakagawa Laboratories, Inc. (Japan) restarted the sales of Visible Light ID system development kit and also introduced Underwater Visible Light Communication (UVLC) System.