Global Location Based Services (LBS) Market Research Report

Location based service (LBS) is a solution which helps in analyzing the information of the location so that it can be integrated with the business processes. This solution is also an alternative to the existing GIS resources.  The latest technology, that is smart phone’s and social networking trends, are the drivers for the location based service (LBS) market. In addition to this, the global location based services (LBS) market is expected to grow further due to availability of low-cost GPS devices, high interest in user’s private location information services, and deployment of 4G. The major areas of opportunities for global location based service (LBS) market are from the navigation, mobile advertisements, tourism, and consumer tracking.

The global location based service (LBS) market is expected to grow from $6632.6 million in 2013 to $40464.6 million by 2019, at an estimated CAGR of 37.5%, for the given period.  The global location based service (LBS) market can be segmented by geographies, products, service, technology, application, and verticals.

The segmentation of the global location based service (LBS) market is based on applications like mapping, discovery and infotainment, business intelligence and analytics, emergency support and disaster management, leisure and social networking, location based advertising, location based games and augmented reality, and tracking.

The report analyzes global adoption trends, future growth potential, key drivers, restraints, opportunities, and best practices in the location based service market. The technologies covered in this report are Cell-ID, E-OTD, OTDOA, A-GPS, E-GPS, and hybrid Technology.

The location based service (LBS) market is also segmented on the basis of different verticals –BFSI, academia and education, healthcare, manufacturing, government and defense, oil and gas, transportation and logistics, media and advertising, and retail. It covers analysis of the top players in the market comprising Cisco, Microsoft, ESRI, Blackberry, Facebook, and Masternaut. Besides this, the market also examines potential growth, market sizes, and revenue forecasts across different platforms, solutions, and services.