Global Social Media Analytics Market Research Report

The global social media analytics market is expected to grow from $2,827.00 million in 2014 to $8,411.00 million in 2019 at an estimated CAGR of 24.37% during the forecast period. The market drivers include better consumer insight, branding of company products, and the improved ability to respond to customer wants and needs.

Social media analytics have become a necessity for all enterprises, be it banks, retailers, or the government. There is an increase in the number of individuals logging in to various social networks for advice on what products to buy, where to shop, and even which companies to work for. While most enterprises use social media for their customer service function only, many firms have now started using social media for their branding, sales, and marketing functions. This in turn enables firms to use data generated by customers effectively to service larger pools of customers.

The global social media analytics market report provides a competitive benchmarking of leading players in the industry such as Microsoft, IBM, SAP, Salesforce, Oracle, and others in terms of their product offerings, key strategies, and operational parameters. The report provides global market trends, overall adoption scenarios, competitive landscapes, and key drivers, restraints, and opportunities in this market. It aims to estimate the current size and the future growth potential of this market across the different applications, verticals, and regions.

Report Options

The report has been segmented as follows:

• By Software: Software as a Service, mPACT, Social Relationship Management Software, and Others
• By Tools: Klout, Google Analytics, BackTweets, Alterian/SDL, Argyle Social, and Others
• By Verticals: BFSI, Healthcare, IT & Telecom, Government, Financials, Retail, Logistics, Manufacturing, and Others

Customization Options

With the MMM assessment, we will best meet your company’s specific customization requirements. The following customization options provide an insight into comprehensive industry standards and a deep-dive analysis:

Solutions Matrix

• Comprehensive analysis and benchmarking of technologies and solutions in the social media analytics market

Competitive Benchmarking

• Value-chain evaluation using events, developments, and market data for vendors in the market ecosystem, across various industrial verticals, market segmentation, and categorization
• Opportunity identification by connecting related markets using cascaded value-chain analysis; for instance, validation of the growth in social media analytics market due to corresponding growth in the big data market

Vendor Landscaping

• Vendor market watch and predictions, vendor market shares and offerings, categorization of adoption trends, and market dominance (leaders, challengers, followers, nichers)

R&D Watch

• Market movement tracking in R&D space; for instance, algorithm optimization firms, statistical analysis firms, deep learning firms, academic institutions (tier-1 firms and major emphasis on tier-2/3 firms)

Client Tracker

• Listing and analysis of deals, case studies, R&D investments, events, discussion forums, alliances, and partners of tier-1 and tier-2/3 vendors for the last 3 years

Vertical Analysis

• Analysis of different industrial verticals by technologies and solutions
• Industry verticals: Defense, Healthcare, BFSI, Retail, Manufacturing, Education, Security, Logistics, IT and Telecom, and others

Market Data Tracker

• Region and country-specific market forecast and analysis
• Identification of key end-user segments by country

Channel Analysis

• Channel/distribution partners/alliances for tier-1 vendors
• Application-specific products being built towards the customer end of value chain

1. Introduction
1.1. Objective
1.2. Market Definition
1.3. Markets Covered
1.4. Stakeholders
1.5. Research Methodology
1.5.1. Key Data
1.5.1.1. Secondary and Primary Research
1.5.1.2. Data Triangulation and Market Forecasting
1.6. Assumptions
1.7. Acronyms

2. Executive Summary
2.1. Abstract
2.2. Overall Market Size

3. Market Overview
3.1. Market Definition
3.2. Market Evolution
3.3. Market Segmentation
3.4. Market Dynamics
3.4.1. Drivers
3.4.1.1. Growing Number of Online Users
3.4.1.2. Growth in Big Data Analytics
3.4.2. Restrains
3.4.2.3. Lack of Awareness
3.5. Value Chain

4. Global Social Media Analytics: Market Size and Forecast by Solutions
4.1. Introduction
4.2. Data Aggregation
4.2.1. Overview
4.2.2. Market Size and Forecast
4.2.2.1. Market Size and Forecast By Verticals
4.2.2.2. Market Size and Forecast By Users
4.3. Smart Filtering
4.3.1. Overview
4.3.2. Market Size and Forecast
4.3.2.1. Market Size and Forecast By Verticals
4.3.2.2. Market Size and Forecast By Users
4.4. Meaning Extraction
4.4.1. Overview
4.4.2. Market Size and Forecast
4.4.2.1. Market Size and Forecast By Verticals
4.4.2.2. Market Size and Forecast By Users
4.5. Consumable Analytics
4.5.1. Overview
4.5.2. Market Size and Forecast
4.5.2.1. Market Size and Forecast By Verticals
4.5.2.2. Market Size and Forecast By Users
4.6. Process orchestration
4.6.1. Overview
4.6.2. Market Size and Forecast
4.6.2.1. Market Size and Forecast By Verticals
4.6.2.2. Market Size and Forecast By Users
4.7. Stream Processing
4.7.1. Overview
4.7.2. Market Size and Forecast
4.7.2.1. Market Size and Forecast By Verticals
4.7.2.2. Market Size and Forecast By Users
4.8. Others
4.8.1. Overview
4.8.2. Market Size and Forecast
4.8.2.1. Market Size and Forecast By Verticals
4.8.2.2. Market Size and Forecast By Users

5. Global Social Media Analytics: Market Size and Forecast by Applications
5.1. Introduction
5.2. Targeting Offer and Campaign Management
5.2.1. Overview
5.2.2. Market Size and Forecast
5.2.2.1. Market Size and Forecast By Verticals
5.2.2.2. Market Size and Forecast By Users
5.3. Churn Prediction and Social Network Analysis
5.3.1. Overview
5.3.2. Market Size and Forecast
5.3.2.1. Market Size and Forecast By Verticals
5.3.2.2. Market Size and Forecast By Users
5.4. Customer Relationship Management (CRM)
5.4.1. Overview
5.4.2. Market Size and Forecast
5.4.2.1. Market Size and Forecast By Verticals
5.4.2.2. Market Size and Forecast By Users
5.5. Business Analytics
5.5.1. Overview
5.5.2. Market Size and Forecast
5.5.2.1. Market Size and Forecast By Verticals
5.5.2.2. Market Size and Forecast By Users
5.6. Customer Insight
5.6.1. Overview
5.6.2. Market Size and Forecast
5.6.2.1. Market Size and Forecast By Verticals
5.6.2.2. Market Size and Forecast By Users
5.7. Merchandize Planning
5.7.1. Overview
5.7.2. Market Size and Forecast
5.7.2.1. Market Size and Forecast By Verticals
5.7.2.2. Market Size and Forecast By Users
5.8. Others
5.8.1. Overview
5.8.2. Market Size and Forecast
5.8.2.1. Market Size and Forecast By Verticals
5.8.2.2. Market Size and Forecast By Users

6. Global Social Media Analytics: Market Size and Forecast by Services
6.1. Introduction
6.2. Professional and Support Services
6.2.1. Overview
6.2.2. Market Size and Forecast
6.2.2.1. Market Size and Forecast By Verticals
6.2.2.2. Market Size and Forecast By Users
6.3. Consulting Services
6.3.1. Overview
6.3.2. Market Size and Forecast
6.3.2.1. Market Size and Forecast By Verticals
6.3.2.2. Market Size and Forecast By Users

7. Global Social Media Analytics: Market Size and Forecast by Deployment
7.1. Introduction
7.2. On-Premise
7.2.1. Overview
7.2.2. Market Size and Forecast
7.2.2.1. Market Size and Forecast By Verticals
7.2.2.2. Market Size and Forecast By Regions
7.3. On-Demand
7.3.1. Overview
7.3.2. Market Size and Forecast
7.3.2.1. Market Size and Forecast By Verticals
7.3.2.2. Market Size and Forecast By Regions

8. Global Social Media Analytics: Market Size and Forecast by Users
8.1. Introduction
8.2. Small and Medium Business (SMB)
8.2.1. Overview
8.2.2. Market Size and Forecast
8.2.2.1. Market Size and Forecast By Verticals
8.2.2.2. Market Size and Forecast By Regions
8.3. Large Enterprise
8.3.1. Overview
8.3.2. Market Size and Forecast
8.3.2.1. Market Size and Forecast By Verticals
8.3.2.2. Market Size and Forecast By Regions

9. Global Social Media Analytics: Market Size and Forecast by Verticals
9.1. Introduction
9.2. Banking, Financial Services and Insurance (BFSI)
9.2.1. Overview
9.2.2. Market Size and Forecast
9.2.2.1. Market Size and Forecast By Regions
9.3. Telecommunication and IT
9.3.1. Overview
9.3.2. Market Size and Forecast
9.3.2.1. Market Size and Forecast By Regions
9.4. Government
9.4.1. Overview
9.4.2. Market Size and Forecast
9.4.2.1. Market Size and Forecast By Regions
9.5. Academia and Education
9.5.1. Overview
9.5.2. Market Size and Forecast
9.5.2.1. Market Size and Forecast By Regions
9.6. Transportation and Logistics
9.6.1. Overview
9.6.2. Market Size and Forecast
9.6.2.1. Market Size and Forecast By Regions
9.7. Media and Entertainment
9.7.1. Overview
9.7.2. Market Size and Forecast
9.7.2.1. Market Size and Forecast By Regions
9.8. Consumer Goods and Retail
9.8.1. Overview
9.8.2. Market Size and Forecast
9.8.2.1. Market Size and Forecast By Regions
9.9. Others
9.9.1. Overview
9.9.2. Market Size and Forecast
9.9.2.1. Market Size and Forecast By Regions

10. Global Social Media Analytics: Market Size and Forecast by Regions
10.1. Introduction
10.1.1. Parfait Charts
10.2. North America
10.2.1. Overview
10.2.2. Market Size and Forecast
10.2.2.1. Market Size and Forecast By Solutions
10.2.2.2. Market Size and Forecast By Services
10.3. Europe
10.3.1. Overview
10.3.2. Market Size and Forecast
10.3.2.1. Market Size and Forecast By Solutions
10.3.2.2 Market Size and Forecast By Services
10.4. Asia-Pacific
10.4.1. Overview
10.4.2. Market Size and Forecast
10.4.2.1. Market Size and Forecast By Solutions
10.4.2.2. Market Size and Forecast By Services
10.5. Middle East and Africa
10.5.1. Overview
10.5.2. Market Size and Forecast
10.5.2.1. Market Size and Forecast By Solutions
10.5.2.2. Market Size and Forecast By Services
10.6. Latin America
10.6.1. Overview
10.6.2. Market Size and Forecast
10.6.2.1. Market Size and Forecast By Solutions
10.6.2.2. Market Size and Forecast By Services

11. Global Social Media Analytics: Market Landscape
11.1. Competitive Landscape
11.1.1. Ecosystem and Roles
11.1.2. Portfolio Comparison
11.1.2.1. Overview
11.1.2.2. Product Category Mapping
11.2. End-User Landscape
11.2.1. Market Opportunity Analysis
11.2.2. End-User Analysis
11.2.2.1. Channel Analysis
11.2.2.2. Feature Analysis

12. Company Profiles
12.1. GraphDive
12.1.1. Overview
12.1.2. Products & Services
12.1.3. Analyst Insight
12.2. Social Crawlytics
12.2.1. Overview
12.2.2. Products & Services
12.2.3. Analyst Insight
12.3. ThoughtBuzz
12.3.1. Overview
12.3.2. Products & Services
12.3.3. Analyst Insight
12.4. Trendrr
12.4.1. Overview
12.4.2. Products & Services
12.4.3. Analyst Insight
12.5. SumAll
12.5.1. Overview
12.5.2. Products & Services
12.5.3. Analyst Insight

Please fill in the form below to receive a free copy of the Summary of this Report

* First Name :

* Last Name :

* Designation :

* Company :

* Email(Username) :

* Phone :

* Country :

-- Select Country -- India Afghanistan Albania Algeria American Samoa Andorra Angola Anguilla Antigua Barbuda Argentina Armenia Aruba Australia Austria Azerbaijan Bahamas Bahrain Bangladesh Barbados Belarus Belgium Belize Benin Bermuda Bhutan Bolivia Bosnia Herzegovina Botswana Brazil British Virgin Island Brunei Darussalam Bulgaria Burkina Faso Burundi Cote d'Ivoire Cambodia Cameroon Canada Cape Verde Cayman Isls Central African Republic Chad Chile China Colombia Comoros Congo Cook Island Costa Rica Croatia Cuba Cyprus Czech Republic Democratic People's Republic of Korea Democratic Republic of the Congo Denmark Djibouti Dominica Dominican Republic Ecuador Egypt El Salvador Equatorial Guinea Eritrea Estonia Ethiopia Faroe Islands Falkland Islands (Malvinas) Fiji Finl France French Guiana French Polynesia Gabon Gambia Georgia Germany Ghana Gibraltar Greece Greenl Grenada Guadeloupe Guam Guatemala Guinea Guinea-Bissau Guyana Haiti Holy See Honduras Hong Kong Special Administrative Hungary Iceland Indonesia Iran (Islamic Republic of Iran) Iraq Ireland Israel Italy Jamaica Japan Jordan Kazakhstan Kenya Kiribati Kuwait Kyrgyzstan Lao People's Democratic Republic Latvia Lebanon Lesotho Liberia Libyan Arab Jamahiriya Liechtenstein Lithuania Luxembourg Macao Special Administrative Region of China Madagascar Malawi Malaysia Maldives Mali Malta Marshall Islands Martinique Mauritania Mauritius Mayotte Mexico Micronesia, Federated States of Micronesia Monaco Mongolia Montserrat Morocco Mozambique Myanmar Namibia Nauru Nepal Netherlands Netherland Antilles New Caledonia New Zealand Nicaragua Niger Nigeria Niue Norfolk Islands Northern Mariana Islands Norway Occupied Palestinian Territory Oman Pakistan Palau Panama Papua New Guinea Paraguay Peru Philippines Pitcairn Poland Portugal Puerto Rico Qatar Reunion Republic of Korea Republic of Moldova Romania Russian Federation Rwa Saint Helena Saint Kitts Nevis Saint Lucia Saint Pierre Miquelon Saint Vincent the Grenadines Samoa San Marino Sao Tome Principe Saudi Arabia Senegal Seychelles Sierra Leone Singapore Slovakia Slovenia Solomon Islands Somalia South Africa Spain Sri Lanka Sudan Suriname Svalbard Jan Mayen Islands Swazil Sweden Switzerland Syrian Arab Republic Taiwan Tajikistan Thailand The former Yugoslav Republic of Macedonia Timor-Leste Togo Tokelau Tonga Trinidad Tobago Tunisia Turkey Turkmenistan Turks Caicos Isls Tuvalu Uga Ukraine United Arab Emirates United Kingdom United Republic of Tanzania United States United States Virgin Isls Uruguay Uzbekistan Vanuatu Venezuela Viet Nam Wallis Futuna Isls Western Sahara Yemen Yugoslavia Zambia Zimbabwe

Comments :

Reports Interested in :Global Social Media Analytics Market Research Report

* Enter the text from the image to the text box :