Asia-Pacific Customer Relationship Management Market
- Report Code: CU 1002
- Publish Date: Upcoming
The Asia-Pacific customer relationship management (CRM) & social CRM market is expected to grow from $3.61 billion in 2013 to $8.35 billion in 2018, at an estimated CAGR of 18.3%, during the period 2013-2018. The market is primarily driven by the availability of CRM solutions over cloud.
Social CRM amalgamates a social layer with traditional CRM software solutions. These solutions offer several advantages such as increased transparency, better communication of business ideas and information, and flexibility in performance. Social CRM emphasizes on leveraging social tools and sites, to help enterprises creating effective brand presence among its customers. These solutions provide a social platform for budding businesses CRM needs and also provide flexibility, in terms of reach, administration, and deployment. Social CRM incorporates customers’ feedback into the planning process of the organizations in order to attract more customers. Enterprises are coming up with solutions for social listening, social monitoring, social middleware, social management, and social measurement for providing the best in class customer experience to the customers.
The countries in Asia-Pacific region such as Australia, New Zealand, Taiwan, Japan, South Korea, Singapore, and Hong Kong have savvy users and sophisticated companies, which are typically interested in full suite CRM application plays. Strong infrastructures and rampant mobile use make mobile CRM easy to deploy, and highly desirable in Asia-Pacific region. The availability of solutions over cloud has brought down significantly the cost associated with CRM solutions, which has proved to be the prime driver for the demand of CRM solutions across the region.
The Asia-Pacific customer relationship management (CRM) & social CRM market report provides a competitive benchmarking of leading players in this market such as Salesforce, Microsoft, Oracle, Jive Software, and SugarCRM in terms of their product offerings, key strategies, and operational parameters. Asia-Pacific customer relationship management (CRM) & social CRM market report further provides the Asia-Pacific market trend, overall adoption scenario, competitive landscape and key drivers, restraints, and opportunities. The Asia-Pacific customer relationship management (CRM) & social CRM market report aims at estimating the current market size and the future growth potential of the different Asia-Pacific customer relationship management (CRM) & social CRM offerings across different applications, deployment types, solutions, and end-users.
Report Options
Market segmentations covered in this report are:
- By Application: Customer service and support, marketing, and sales
- By Deployment Types: Hosted, on-premise, and hybrid
- By Solutions: Social monitoring and social listening, social mapping, social middleware, social management, and social measurement
- By Verticals: Academia and government, automotive, transportation and logistics, banking , financial services and insurance (BFSI), consumer goods and retail, energy, power and utilities, healthcare, oil and gas, and telecom and IT
- By Company Size: small and medium businesses (SMB) and enterprises
Customization Options
Along with the market data, you can also customize MMM assessment that meets your company’s specific needs. Following customization options provide comprehensive industry standard and deep dive analysis:
Solutions Watch
- Comprehensive analysis and benchmarking of different solutions by specific countries in Asia-pacific. Coverage includes Tier-1 and Tier 2/3 firms
- Analysis based on evaluation parameters like technology and service offerings
Service Adoption and Application
- Detailed analysis of adoption of CRM & social CRM in Asia-pacific across different industry verticals
Country Level Tracker
- Country-specific CRM & social CRM market forecast and analysis
- Identification of key end-user segments with respect to the countries in Asia-pacific
Client Tracker
- Listing and analysis of deals and projects, case studies, promotions, R&D investments, events, discussion forums, alliances and partners of Tier-1 and Tier-2/3 vendors operating in Asia-pacific for the last 3 years
Emerging Vendor Landscape
- Evaluate Tier-2/3 vendors’ market offerings using a 2X2 framework (identifying leaders, challengers, followers, and nichers)
Technology Watch
- Update on the current technology trends across different industry verticals in the Asia-pacific customer relationship management (CRM) & social CRM market
Application Watch
- Detailed analysis and listing of all the application areas where CRM and social CRM can be used to bring fruitful results
1 Introduction
1.1 Objective of the study
1.2 Market Definitions
1.3 Market Segmentation & Aspects Covered
1.4 Research Methodology
1.4.1 Assumptions (Market Size, Forecast, etc)
2 Executive Summary
3 Market Overview
4 Customer Relationship Management-Asia-Pacific, by Applications
4.1 Split by Geography
4.1 Customer Relationship Management-Australia by Applications
4.2 Customer Relationship Management-Sales-Asia-Pacific
4.2.1 Customer Relationship Management-Sales-Asia-Pacific, by Geographies
4.2.1.1 Customer Relationship Management-Sales-Australia
4.3 Customer Relationship Management-Marketing-Asia-Pacific
4.3.1 Customer Relationship Management-Marketing-Asia-Pacific, by Geographies
4.3.1.1 Customer Relationship Management-Marketing-Australia
4.4 Customer Relationship Management-Customer Care and Support-Asia-Pacific
4.4.1 Customer Relationship Management-Customer Care and Support-Asia-Pacific, by Geographies
4.4.1.1 Customer Relationship Management-Customer Care and Support-Australia
4.5 Customer Relationship Management-Other (Business Functions)-Asia-Pacific
4.5.1 Customer Relationship Management-Other (Business Functions)-Asia-Pacific, by Geographies
4.5.1.1 Customer Relationship Management-Other (Business Functions)-Australia
5 Customer Relationship Management-Asia-Pacific, by Endusers
5.1 Split by Geography
5.2 Customer Relationship Management-Australia by Endusers
5.2 Customer Relationship Management-Small and Medium Business (SMB)-Asia-Pacific
5.2.1 Customer Relationship Management-Small and Medium Business (SMB)-Asia-Pacific, by Geographies
5.2.1.1 Customer Relationship Management-Small and Medium Business (SMB)-Australia
5.3 Customer Relationship Management-Enterprises-Asia-Pacific
5.3.1 Customer Relationship Management-Enterprises-Asia-Pacific, by Geographies
5.3.1.1 Customer Relationship Management-Enterprises-Australia
6 Customer Relationship Management-Asia-Pacific, by Industries
6.1 Split by Geography
6.3 Customer Relationship Management-Australia by Industries
6.2 Customer Relationship Management-Banking,Financial Services and Insurance (BFSI) (ICT)-Asia-Pacific
6.2.1 Customer Relationship Management-Banking,Financial Services and Insurance (BFSI) (ICT)-Asia-Pacific, by Geographies
6.2.1.1 Customer Relationship Management-Banking,Financial Services and Insurance (BFSI) (ICT)-Australia
6.3 Customer Relationship Management-Education (ICT)-Asia-Pacific
6.3.1 Customer Relationship Management-Education (ICT)-Asia-Pacific, by Geographies
6.3.1.1 Customer Relationship Management-Education (ICT)-Australia
6.4 Customer Relationship Management-Energy and Utilities (ICT)-Asia-Pacific
6.4.1 Customer Relationship Management-Energy and Utilities (ICT)-Asia-Pacific, by Industries
6.4.1.1 Customer Relationship Management-Oil and Gas (ICT)-Asia-Pacific
6.4.2 Customer Relationship Management-Energy and Utilities (ICT)-Asia-Pacific, by Geographies
6.4.2.1 Customer Relationship Management-Energy and Utilities (ICT)-Australia
6.5 Customer Relationship Management-Healthcare and Life Science (ICT)-Asia-Pacific
6.5.1 Customer Relationship Management-Healthcare and Life Science (ICT)-Asia-Pacific, by Geographies
6.5.1.1 Customer Relationship Management-Healthcare and Life Science (ICT)-Australia
6.6 Customer Relationship Management-Retail and Wholesale Distribution (ICT)-Asia-Pacific
6.6.1 Customer Relationship Management-Retail and Wholesale Distribution (ICT)-Asia-Pacific, by Geographies
6.6.1.1 Customer Relationship Management-Retail and Wholesale Distribution (ICT)-Australia
6.7 Customer Relationship Management-Telecommunication (ICT)-Asia-Pacific
6.7.1 Customer Relationship Management-Telecommunication (ICT)-Asia-Pacific, by Geographies
6.7.1.1 Customer Relationship Management-Telecommunication (ICT)-Australia
6.8 Customer Relationship Management-Transportation and Logistics (ICT)-Asia-Pacific
6.8.1 Customer Relationship Management-Transportation and Logistics (ICT)-Asia-Pacific, by Geographies
6.8.1.1 Customer Relationship Management-Transportation and Logistics (ICT)-Australia
6.9 Customer Relationship Management-Oil and Gas (ICT)-Asia-Pacific
6.9.1 Customer Relationship Management-Oil and Gas (ICT)-Asia-Pacific, by Geographies
6.9.1.1 Customer Relationship Management-Oil and Gas (ICT)-Australia
7 Customer Relationship Management-Asia-Pacific, by Deployments
7.1 Split by Geography
7.4 Customer Relationship Management-Australia by Deployments
7.2 Customer Relationship Management-Hosted (ICT)-Asia-Pacific
7.2.1 Customer Relationship Management-Hosted (ICT)-Asia-Pacific, by Geographies
7.2.1.1 Customer Relationship Management-Hosted (ICT)-Australia
7.3 Customer Relationship Management-On-Premise (ICT)-Asia-Pacific
7.3.1 Customer Relationship Management-On-Premise (ICT)-Asia-Pacific, by Geographies
7.3.1.1 Customer Relationship Management-On-Premise (ICT)-Australia
7.4 Customer Relationship Management-Hybrid (ICT)-Asia-Pacific
7.4.1 Customer Relationship Management-Hybrid (ICT)-Asia-Pacific, by Geographies
7.4.1.1 Customer Relationship Management-Hybrid (ICT)-Australia
8 Customer Relationship Management-Asia-Pacific, by Geographies
8.1 Customer Relationship Management-Australia
8.1.1 Customer Relationship Management-Australia, by Applications
8.1.1.1 Customer Relationship Management-Sales-Australia
8.1.1.2 Customer Relationship Management-Marketing-Australia
8.1.1.3 Customer Relationship Management-Customer Care and Support-Australia
8.1.1.4 Customer Relationship Management-Other (Business Functions)-Australia
8.1.2 Customer Relationship Management-Australia, by Endusers
8.1.2.1 Customer Relationship Management-Small and Medium Business (SMB)-Australia
8.1.2.2 Customer Relationship Management-Enterprises-Australia
8.1.3 Customer Relationship Management-Australia, by Industries
8.1.3.1 Customer Relationship Management-Banking,Financial Services and Insurance (BFSI) (ICT)-Australia
8.1.3.2 Customer Relationship Management-Education (ICT)-Australia
8.1.3.3 Customer Relationship Management-Energy and Utilities (ICT)-Australia
8.1.3.4 Customer Relationship Management-Healthcare and Life Science (ICT)-Australia
8.1.3.5 Customer Relationship Management-Retail and Wholesale Distribution (ICT)-Australia
8.1.3.6 Customer Relationship Management-Telecommunication (ICT)-Australia
8.1.3.7 Customer Relationship Management-Transportation and Logistics (ICT)-Australia
8.1.3.8 Customer Relationship Management-Oil and Gas (ICT)-Australia
8.1.4 Customer Relationship Management-Australia, by Deployments
8.1.4.1 Customer Relationship Management-Hosted (ICT)-Australia
8.1.4.2 Customer Relationship Management-On-Premise (ICT)-Australia
8.1.4.3 Customer Relationship Management-Hybrid (ICT)-Australia
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